Siraan is a multi-vendor application app designed for iPad. This application for iPad users aims to make buying easier and offer home deliveries in a given period. The application had a lower response rate and was not navigating the customer to the related page. In addition, the application was unable to fit into every type of screen size. The team of developers at DIVSYNC worked towards a great user experience to help improve the rating and feedback of the application.
Following the development of the proposition and adding unique and latest features, Team DIVSYNC was engaged to deliver a ‘User centered’ redesign and relaunch the Siraan application. It required working closely with the product team of Siraan in understanding their multi-vendor approach. The design team at Siraan was provided with blueprints of every module and kept in the loop to ensure that the application is designed the way the client wants to see it.
The home screen has multi-vendors listed at the left navigation tab for a better view of the complete screen. The main screen has multiple deals on different products. Users need to click on any category to further see the available products. It increased the conversion rate. The innovative ‘Watchlist’ tool helped in improving the user experience.
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